This Website
This website is fully conduct by the Business Administration Student of University Malaya. We having this website is to have an interaction with all of you and bring you to e-commerce life.
Are you curious how to e-commerce? Are you afraid to start?
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No worries... Now you are in the right platform. We will introduce to you all about e-commerce and bring you to the right direction to start.
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You can click "Our Instagram" to follow our Instagram and get more information about e-commerce or you can just email us on the "Share with Us" site to know more about it.
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~Stay tuned~
E-commerce-Livelihood for You
OBJECTIVES
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To provide a platform to learn e-commerce
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To develop business relations
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To boost up the efficiency of services in a business company
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To introduce platforms that can run online business
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To introduce advantages and disadvantages about e-commerce
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To provide a solution to the unemployed to find profit
Business Model
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B2C (Business to customer) is about the sellers will sell products or provide services to their end-user. This is also the most common business model.
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B2B (Business to Business) refers to a business that sells products or services to another business entity. Usually, the B2B business model will have a higher order value and repeat orders.
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C2B (Customer to Business) is opposite with B2C. Consumers will create value for business. Thus, consumers will be sensitive in pricing of goods and services.
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C2C (Customer to Customer) is the transactions occurring between customers in an online marketplace. This allows them to trade with each other.
Celebrity in E-commerce
Platform to Conduct E-Commerce
Growth and Future of E-Commerce
WHAT CELEBRITY SAID
Chris Feng - Shopee
Consumers in South-East Asia are not looking just for a simple transaction. They are looking for more engaging content and entertainment as well
Jeff Bezos, Amazon
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
Jack Ma - Taobao
Forget about your competitors, just focus on your customers.
Chun Li - Lazada
With a customer-first mindset, we will strategize better, work smarter and fight harder,
Motivate Yourself using Quote
Three phases of e-commerce
INNOVATION
Innovation took place from 1995-2000 and was characterized by excitement and idealistic visions of markets in which quality information was equally available to both buyers and merchants. E-commerce did not fulfill these visions during its early years
CONSOLIDATION
After 2000, e-commerce entered its second stage of development: consolidation. In this stage, more traditional firms began to use the Web to enhance their existing businesses. Less emphasis was placed on creating new brands.
REINVENTION
In 2006, though, e-commerce entered its current stage, reinvention, as social networking and Web 2.0 applications reinvigorated e-commerce and encouraged the development of new business models.
11 Essential Marketing Strategies for e-Commerce Business
1. Produce Original Content
​2. Optimize your website layout
3. Content Marketing
4. Social Media Marketing
5. Email Marketing
6. Search Engine Optimization
7. Pay-Per-Click Marketing
8. Optimize Your Marketing Efforts for
Mobile Devices
9. Target Wearable and VR Technology
10. Launch Stores on Multiple Platforms
11. Retargeting
Don't worry
E-commerce are safe
Let's start your e-commerce with Shopee
The transactions occurs e-commerce
e-media
Electronic media is the basis of e-commerce marketing, firstly you will need a method of approach whether you would like to use online marketplaces or social/mail like places to promote your business, then soon after obtaining online contacts you will be seeing customers showing up to your business or buying from your online market. As your business becomes its own entity online, you have a brand and your brand has a face, if managed well it is sure to increase revenue. If not then your business may struggle to get back up from the floor with many other competitors.
Our Team
Tee
Xue Ping
Group Leader
Tan
Yen Ping
Tasmine Cheong
Min Yi
Share with Us
We'd love to hear from you
Tan
Chong Sheng
